@import url("https://fonts.googleapis.com/css2?family=Space+Mono:wght@400;700&display=swap");:root{--ds-ink:#0a0a0a;--ds-off-white:#f7f7f5;--ds-white:#fff;--ds-pink:#e02180;--ds-grey:#888;--ds-border:#e2e2de;--ds-light-grey:#b2b2ad;--ds-panel:#ecece8;--ds-series-grey:#d9d9d3;--ds-zebra:#efefec;--ds-dark-subtext:#b8b8b3;--ds-font-sans:"Helvetica Neue",Helvetica,Arial,sans-serif;--ds-font-mono:"Space Mono",monospace;--ds-fs-kicker:0.75rem;--ds-fs-caption:0.875rem;--ds-fs-body:1.125rem;--ds-fs-lead:1.3rem;--ds-fs-h3:1.3rem;--ds-fs-subhead:1.5rem;--ds-fs-title:clamp(2rem,3.5vw,2.75rem);--ds-fs-statement:clamp(2.6rem,6.5vw,4.25rem);--ds-fs-heronum:clamp(3rem,8vw,5.5rem);--ds-track-tight:-0.018em;--ds-track-wide:0.025em;--ds-space-2:1rem;--ds-space-3:1.75rem;--ds-space-4:3rem;--ds-space-5:4.5rem;--ds-section-pad:clamp(2.75rem,5vw,4rem);--ds-radius:3px;--ds-measure:44rem;--ds-page-max:78rem}*,:after,:before{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:var(--ds-off-white);color:var(--ds-ink);font-family:var(--ds-font-sans);font-size:var(--ds-fs-body);font-weight:400;line-height:1.7;-webkit-font-smoothing:antialiased}body.drawer-open{overflow:hidden}::selection{background:var(--ds-pink);color:var(--ds-white)}a{color:var(--ds-ink);-webkit-text-decoration-color:var(--ds-pink);text-decoration-color:var(--ds-pink);text-decoration-thickness:1.5px;text-underline-offset:3px}a:hover{color:var(--ds-pink)}img{max-width:100%}.ds-container{max-width:var(--ds-page-max);margin:0 auto;padding:0 clamp(1.5rem,5vw,3rem)}.ds-section{padding:var(--ds-section-pad) 0;border-top:1px solid var(--ds-border)}.ds-measure{max-width:var(--ds-measure)}.ds-split{display:grid;grid-template-columns:1fr;grid-gap:var(--ds-space-3);gap:var(--ds-space-3)}.ds-split>div{min-width:0}.ds-split>div>p{max-width:52rem}.ds-overline{font-size:var(--ds-fs-kicker);font-weight:700;letter-spacing:var(--ds-track-wide);text-transform:uppercase;color:var(--ds-grey);margin:0 0 var(--ds-space-2)}.ds-statement{font-size:var(--ds-fs-statement);line-height:1.06;margin:0 0 var(--ds-space-3)}.ds-headline,.ds-statement{font-weight:500;letter-spacing:var(--ds-track-tight)}.ds-headline{font-size:var(--ds-fs-title);line-height:1.12;margin:0}.ds-h3{font-size:var(--ds-fs-h3);font-weight:500;letter-spacing:-.01em;margin:0 0 .75rem}.ds-intro{font-size:var(--ds-fs-lead);font-weight:500;line-height:1.5;color:var(--ds-ink);margin:0 0 var(--ds-space-3)}.ds-intro+p{margin-top:0}.ds-underline{display:inline-block;padding-right:1.5rem}.ds-underline:after{content:"";display:block;height:.13em;background:var(--ds-pink);margin-top:.2em;width:100%}.ds-subline{font-size:var(--ds-fs-subhead);font-weight:500;color:var(--ds-grey);letter-spacing:var(--ds-track-tight);margin:0 0 var(--ds-space-3)}.ds-caption{font-size:var(--ds-fs-caption);color:var(--ds-grey)}em.ds-em{font-style:italic}.ds-pink{color:var(--ds-pink)}.ds-flush{margin-bottom:0}.ds-wordmark{font-weight:700;letter-spacing:var(--ds-track-tight);color:var(--ds-ink);text-decoration:none;line-height:1}.ds-wordmark .dot{color:var(--ds-pink)}.ds-wordmark .ds-tagline{display:block}.ds-tagline{font-size:var(--ds-fs-kicker);font-weight:700;letter-spacing:.18em;text-transform:uppercase;color:var(--ds-grey);margin:.35rem 0 0}.ds-tagline .deliver{color:var(--ds-pink)}.ds-btn{display:inline-block;font-size:1.05rem;font-weight:500;padding:.9rem 1.8rem;border-radius:var(--ds-radius);text-decoration:none;border:1.5px solid transparent;transition:background .15s,color .15s}.ds-btn--primary{background:var(--ds-pink);color:var(--ds-white)}.ds-btn--primary:hover{background:var(--ds-ink);color:var(--ds-white)}.ds-btn--secondary{background:transparent;color:var(--ds-ink);border-color:var(--ds-ink)}.ds-btn--secondary:hover{border-color:var(--ds-pink);color:var(--ds-pink)}.ds-cta-row{display:flex;flex-wrap:wrap;gap:.75rem;margin:var(--ds-space-4) 0 var(--ds-space-3)}@media (max-width:520px){.ds-cta-row{flex-direction:column}.ds-cta-row .ds-btn{width:100%;text-align:center}}.ds-card{background:var(--ds-white);border:1.25px solid var(--ds-border);border-radius:var(--ds-radius);padding:2rem}.ds-card--highlight{border:2px solid var(--ds-pink)}.ds-card p{font-size:1rem;margin-top:0}.ds-card p:last-of-type{margin-bottom:0}.ds-grid{display:grid;grid-gap:var(--ds-space-3);gap:var(--ds-space-3)}.ds-grid--2{grid-template-columns:repeat(2,1fr)}.ds-grid--3{grid-template-columns:repeat(3,1fr)}@media (max-width:860px){.ds-grid--2,.ds-grid--3{grid-template-columns:1fr}}.ds-kpi-figure{font-size:var(--ds-fs-heronum);font-weight:500;letter-spacing:var(--ds-track-tight);line-height:1;margin:0 0 .6rem}.ds-kpi-figure--pink{color:var(--ds-pink)}.ds-kpi-label{margin:0 0 .6rem;font-weight:500;line-height:1.45;font-size:1rem}.ds-kpi-source{font-size:var(--ds-fs-caption);color:var(--ds-grey);margin:0}.ds-numbered .num{color:var(--ds-pink);font-weight:700;margin-right:.5rem}.ds-chip{display:inline-block;font-size:var(--ds-fs-caption);font-weight:500;border:1px solid var(--ds-border);background:var(--ds-white);color:var(--ds-ink);border-radius:999px;padding:.3rem 1rem;text-decoration:none;margin:0 .4rem .5rem 0}.ds-chip:hover{border-color:var(--ds-pink)}.ds-chip-row{margin:0}.ds-badge{display:inline-block;font-size:.7rem;font-weight:700;letter-spacing:.08em;text-transform:uppercase;background:var(--ds-pink);color:var(--ds-white);border-radius:999px;padding:.2rem .7rem;vertical-align:middle;margin-left:.5rem}.ds-signs{margin:var(--ds-space-3) 0;padding:0;list-style:none;counter-reset:sign}.ds-signs li{display:grid;grid-template-columns:3.5rem minmax(13rem,19rem) 1fr;grid-gap:var(--ds-space-3);gap:var(--ds-space-3);align-items:baseline;padding:1.4rem 0;border-top:1px solid var(--ds-border)}.ds-signs li:last-child{border-bottom:1px solid var(--ds-border)}@media (max-width:700px){.ds-signs li{grid-template-columns:2.5rem 1fr}.ds-signs p{grid-column:2;margin-top:.25rem}}.ds-signs .num{color:var(--ds-pink);font-weight:700;font-size:1.1rem;font-feature-settings:"tnum";font-variant-numeric:tabular-nums;letter-spacing:.02em}.ds-signs .num:before{counter-increment:sign;content:counter(sign,decimal-leading-zero)}.ds-signs .lead{font-weight:700;font-size:1.1rem}.ds-signs p{margin:0;font-size:1.05rem;color:#3d3d3a}.ds-bullets{list-style:none;margin:var(--ds-space-2) 0 0;padding:0;font-size:1rem}.ds-bullets li{position:relative;padding-left:1.2rem;margin-bottom:.55rem}.ds-bullets li:before{content:"";position:absolute;left:0;top:.6em;width:.38rem;height:.38rem;border-radius:50%;border:1.5px solid var(--ds-pink)}.ds-service{display:grid;grid-template-columns:minmax(14rem,1fr) 2fr;grid-gap:clamp(1.5rem,4vw,3rem);gap:clamp(1.5rem,4vw,3rem);padding:var(--ds-space-4) 0;border-top:1px solid var(--ds-border)}.ds-service:last-of-type{border-bottom:1px solid var(--ds-border)}@media (max-width:700px){.ds-service{grid-template-columns:1fr;gap:.75rem}}.ds-service .ds-caption{font-style:italic;margin:0}.ds-service .ds-bullets{margin-top:0}.ds-method-link{margin:var(--ds-space-3) 0 0}#state-of-play .ds-intro{max-width:52rem;margin-top:var(--ds-space-3)}#state-of-play .ds-intro+p{max-width:52rem}.ds-evidence-grid{display:grid;grid-template-columns:1.25fr 1fr;grid-gap:var(--ds-space-3);gap:var(--ds-space-3);margin-top:var(--ds-space-4);align-items:stretch}@media (max-width:1080px){.ds-evidence-grid{grid-template-columns:1fr}}.ds-evidence-lead{display:flex;flex-direction:column;justify-content:center;padding:3rem 2.5rem}.ds-evidence-lead .ds-kpi-figure{font-size:clamp(4.5rem,8vw,7rem)}.ds-evidence-lead .ds-kpi-label{max-width:26rem;font-size:1.1rem}.ds-evidence-lead .ds-kpi-source{margin-top:auto;padding-top:1.5rem}.ds-evidence-stack{display:grid;grid-gap:var(--ds-space-3);gap:var(--ds-space-3)}.ds-evidence-stack .ds-card{display:flex;flex-direction:column;justify-content:center}.ds-evidence-stack .ds-kpi-figure{font-size:2.8rem}.ds-evidence-stack .ds-kpi-figure small{font-size:1.1rem}.ds-dotgrid{display:grid;grid-template-columns:repeat(10,1fr);grid-gap:.5rem;gap:.5rem;max-width:19rem;margin:1.25rem 0 0}.ds-dotgrid i{aspect-ratio:1;border-radius:50%;background:var(--ds-pink)}.ds-dotgrid i.empty{background:transparent;border:1.5px solid var(--ds-pink)}.ds-evidence-split,.ds-evidence-stack .ds-card.ds-evidence-split{display:grid;grid-template-columns:minmax(0,1fr) auto;align-items:center;grid-gap:1.25rem 1.5rem;gap:1.25rem 1.5rem;padding:2.25rem 2rem}@media (max-width:460px){.ds-evidence-split,.ds-evidence-stack .ds-card.ds-evidence-split{grid-template-columns:1fr}.ds-evidence-figure{justify-self:center}}.ds-evidence-split .ds-kpi-figure{font-size:3.4rem;margin-bottom:.8rem}.ds-evidence-split .ds-kpi-figure small{font-size:.42em}.ds-evidence-split .ds-kpi-label{font-weight:700;font-size:1.05rem;line-height:1.5;margin-bottom:1.1rem}.ds-evidence-figure{display:flex;flex-direction:column;align-items:center;gap:1rem;text-align:center}.ds-evidence-figure .ds-caption{margin:0;max-width:10rem}.ds-person-row{display:flex;gap:.9rem;align-items:flex-end}@media (max-width:560px){.ds-evidence-figure{gap:.6rem}.ds-evidence-figure>svg{width:84px;height:auto}.ds-person-row{gap:.5rem}.ds-person-row svg{width:32px;height:auto}}.ds-partners{position:relative;overflow:hidden}.ds-partners:before{right:-170px;top:-210px;width:620px;height:620px;border:1px solid rgba(224,33,128,.18);border-radius:50%}.ds-partners:after,.ds-partners:before{content:"";position:absolute;pointer-events:none}.ds-partners:after{right:60px;top:110px;width:330px;height:170px;background-image:radial-gradient(circle,rgba(224,33,128,.22) 1.1px,transparent 1.2px);background-size:13px 13px;-webkit-mask-image:linear-gradient(90deg,transparent,#000 45%,transparent);mask-image:linear-gradient(90deg,transparent,#000 45%,transparent)}@media (max-width:900px){.ds-partners:after,.ds-partners:before{display:none}}.ds-tier-head{display:flex;justify-content:space-between;align-items:baseline;gap:var(--ds-space-2);margin:0 0 var(--ds-space-2)}.ds-tier-head .ds-caption,.ds-tier-head .ds-h3{margin:0}.ds-preferred-grid{display:grid;grid-template-columns:repeat(3,1fr);grid-gap:var(--ds-space-2);gap:var(--ds-space-2);margin-bottom:var(--ds-space-4)}@media (max-width:900px){.ds-preferred-grid{grid-template-columns:1fr}}.ds-p-card{position:relative;transition:transform .25s ease,border-color .25s ease}.ds-p-card:hover{transform:translateY(-4px);border-color:var(--ds-light-grey);border-top-color:var(--ds-pink)}.ds-p-card>p{margin-bottom:var(--ds-space-2)}.ds-p-badge{position:absolute;top:1.1rem;right:1.1rem;font-size:.65rem;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--ds-pink);border:1px solid rgba(224,33,128,.25);border-radius:999px;padding:.35rem .7rem;background:var(--ds-white)}.ds-p-brand{display:flex;align-items:center;gap:.8rem;margin:0 0 1.4rem}.ds-p-mark{width:2.75rem;height:2.75rem;border-radius:var(--ds-radius);display:grid;place-items:center;font-size:1.2rem;font-weight:700;letter-spacing:-.04em;background:var(--ds-ink);color:var(--ds-white);flex-shrink:0}.mark--op{background:#f0b900;color:#191919}.mark--ad{background:#ee2b2f}.ds-p-name{font-size:1.15rem;font-weight:700;letter-spacing:-.02em;padding-right:4.5rem}.ds-p-title{font-size:1.1rem;font-weight:500;letter-spacing:-.01em;margin:0 0 .5rem}.ds-p-chips{display:flex;gap:.4rem;flex-wrap:wrap;margin-top:auto}.ds-p-chips .ds-chip{margin:0;font-size:.72rem;padding:.3rem .65rem}.ds-chip--accent{border-color:rgba(224,33,128,.3);color:var(--ds-pink)}.ds-carousel-head{display:flex;align-items:flex-end;justify-content:space-between;gap:var(--ds-space-2);margin-bottom:var(--ds-space-2)}.ds-carousel-head .ds-h3{margin:0}.ds-carousel-controls{display:flex;gap:.5rem}.ds-carousel-ctrl{width:2.5rem;height:2.5rem;border-radius:50%;border:1px solid var(--ds-border);background:var(--ds-white);color:var(--ds-ink);font-size:1.1rem;display:grid;place-items:center;cursor:pointer;transition:border-color .2s,color .2s}.ds-carousel-ctrl:hover{border-color:var(--ds-pink);color:var(--ds-pink)}.ds-carousel-viewport{overflow:hidden}.ds-carousel-track{display:flex;gap:14px;transition:transform .45s cubic-bezier(.2,.7,.2,1);will-change:transform}.ds-tech-card{flex-grow:0;flex-shrink:0;flex-basis:calc((100% - 42px) / 4);min-height:10rem;display:flex;flex-direction:column;padding:1.4rem}@media (max-width:900px){.ds-tech-card{flex-basis:calc((100% - 14px) / 2)}}@media (max-width:560px){.ds-tech-card{flex-basis:88%}}.ds-tech-brand{display:flex;gap:.75rem;align-items:center}.ds-tech-icon{width:2.4rem;height:2.4rem;border-radius:var(--ds-radius);background:var(--ds-panel);color:var(--ds-ink);display:grid;place-items:center;font-weight:700;font-size:.95rem;flex-shrink:0}.ds-tech-name{font-size:1.05rem;font-weight:700;letter-spacing:-.01em;margin:0}.ds-tech-card p{font-size:.85rem;line-height:1.5;color:var(--ds-grey);margin:1rem 0 0}.ds-carousel-progress{height:2px;background:var(--ds-border);margin-top:var(--ds-space-2);position:relative;overflow:hidden}.ds-carousel-progress span{display:block;width:35%;height:100%;background:var(--ds-pink);transition:transform .45s}.ds-clients{position:relative;overflow:hidden}.ds-clients .ds-container{position:relative;z-index:1}.ds-clients-halftone{position:absolute;top:-2rem;right:-2rem;width:20rem;opacity:.5;pointer-events:none;z-index:0}@media (max-width:700px){.ds-clients-halftone{display:none}}.ds-clients-controls{justify-content:flex-end;margin-bottom:1rem}.ds-clients-track{display:flex;gap:1.5rem;will-change:transform;transition:transform .45s cubic-bezier(.4,0,.2,1)}.ds-client-card{flex-grow:0;flex-shrink:0;flex-basis:calc(44% - 0.75rem);min-width:0;text-align:center;padding:2.25rem 1.5rem}@media (max-width:700px){.ds-client-card{flex-basis:78%}}.ds-client-medal{width:6.5rem;height:6.5rem;margin:0 auto 1.4rem;border-radius:50%;background:var(--ds-white);border:2.5px solid var(--ds-border);display:flex;align-items:center;justify-content:center}.ds-client-name{font-size:1.15rem;font-weight:700;letter-spacing:-.01em;line-height:1.3;margin:0 0 .7rem}.ds-client-card p{font-size:.95rem;color:var(--ds-grey);line-height:1.55;margin:0}.ds-workwithus-grid{display:grid;grid-template-columns:2fr 1fr 1fr;grid-gap:var(--ds-space-3);gap:var(--ds-space-3);align-items:stretch}@media (max-width:960px){.ds-workwithus-grid{grid-template-columns:1fr}}.ds-card--rule{border-top:3px solid var(--ds-pink);display:flex;flex-direction:column}.ds-card--rule p:last-of-type,.ds-card--rule>div:last-of-type{margin-bottom:1.25rem}.ds-duration{margin-top:auto;align-self:flex-end;display:inline-flex;align-items:center;gap:.45rem;background:var(--ds-white);border:1px solid var(--ds-border);border-radius:999px;padding:.4rem 1rem;font-size:.8rem;line-height:1;color:var(--ds-grey);white-space:nowrap;font-feature-settings:"tnum";font-variant-numeric:tabular-nums}.ds-duration strong{color:var(--ds-ink);font-weight:700}.ds-tiers{display:grid;grid-template-columns:1fr 1fr;grid-gap:var(--ds-space-2);gap:var(--ds-space-2);margin-top:.5rem}@media (max-width:520px){.ds-tiers{grid-template-columns:1fr}}.ds-tier-panel{background:var(--ds-off-white);border:1px solid var(--ds-border);border-radius:var(--ds-radius);padding:1.1rem}.ds-tier-panel .tier-name{font-weight:700;font-size:.95rem}.ds-tier-panel p{margin:.3rem 0 0;font-size:.95rem}.ds-engage-heading{margin-top:var(--ds-space-4)}.ds-model-title{font-size:1.15rem}.ds-model-glyph{display:block;margin-bottom:1rem}#why-data-says .ds-grid--2{margin-top:var(--ds-space-3)}.ds-founder-grid{margin:var(--ds-space-3) 0}.ds-founder{gap:1.25rem}.ds-founder,.ds-founder-avatar{display:flex;align-items:center}.ds-founder-avatar{width:4.5rem;height:4.5rem;border-radius:50%;background:var(--ds-panel);justify-content:center;font-weight:700;font-size:1.3rem;flex-shrink:0}.ds-founder h3{margin:0 0 .15rem}.ds-founder .ds-caption{margin:0 0 .4rem}.ds-founder a{font-size:.95rem;font-weight:500}.ds-contact-cta{margin-top:var(--ds-space-3)}.ds-hero{position:relative;overflow:hidden;min-height:34rem;border-top:none}.ds-hero .art{position:absolute;pointer-events:none}.art--hero{top:50%;right:max(-6rem,-6vw);transform:translateY(-52%);width:clamp(38rem,58vw,74rem);opacity:1}@media (max-width:1000px){.art--hero{opacity:.15}}@media (max-width:700px){.art--hero{display:none}}.ds-side-art{position:absolute;right:max(-4rem,-4vw);top:50%;transform:translateY(-48%);width:clamp(30rem,44vw,54rem);pointer-events:none;opacity:1}@media (max-width:1100px){.ds-side-art{display:none}}.ds-section--art{position:relative;overflow:hidden}.ds-header{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:center;gap:var(--ds-space-2);padding:var(--ds-space-3) 0}.ds-header .ds-wordmark{font-size:clamp(2rem,4vw,2.75rem)}.ds-nav{display:flex;flex-wrap:wrap;align-items:center;gap:clamp(.9rem,2vw,1.75rem)}.ds-nav a{text-decoration:none;font-size:clamp(.95rem,1.3vw,1.05rem);color:var(--ds-ink)}.ds-nav a:hover{color:var(--ds-pink)}.ds-nav .ds-btn{padding:.6rem 1.2rem;font-size:.95rem}.ds-menu-btn{display:none;background:none;border:none;cursor:pointer;padding:.5rem}.ds-menu-btn span{display:block;width:26px;height:2.5px;background:var(--ds-ink);margin:5.5px 0;border-radius:2px}.ds-drawer{position:fixed;top:0;right:0;bottom:0;width:min(20rem,85vw);background:var(--ds-off-white);border-left:1px solid var(--ds-border);z-index:200;transform:translateX(100%);transition:transform .25s ease;display:flex;flex-direction:column;gap:var(--ds-space-3);padding:var(--ds-space-3) var(--ds-space-3) var(--ds-space-4)}.ds-drawer.open{transform:none}.ds-drawer-close{align-self:flex-end;background:none;border:none;cursor:pointer;font-size:1.75rem;line-height:1;color:var(--ds-ink);padding:.25rem}.ds-drawer-close:hover{color:var(--ds-pink)}.ds-drawer nav{display:flex;flex-direction:column;gap:var(--ds-space-3)}.ds-drawer nav a:not(.ds-btn){font-size:1.3rem;font-weight:500;text-decoration:none;color:var(--ds-ink)}.ds-drawer nav a:not(.ds-btn):hover{color:var(--ds-pink)}.ds-drawer .ds-btn{align-self:flex-start;margin-top:var(--ds-space-2)}.ds-scrim{position:fixed;inset:0;background:hsla(0,0%,4%,.35);z-index:150;opacity:0;pointer-events:none;transition:opacity .25s;border:none;cursor:default}.ds-scrim.show{opacity:1;pointer-events:auto}@media (max-width:860px){.ds-header .ds-nav{display:none}.ds-menu-btn{display:block}}.ds-footer{background:var(--ds-ink);color:var(--ds-off-white);padding:var(--ds-space-5) 0}.ds-footer-grid{display:grid;grid-template-columns:2fr 1fr 1fr;grid-gap:var(--ds-space-4);gap:var(--ds-space-4);align-items:start}@media (max-width:860px){.ds-footer-grid{grid-template-columns:1fr}}.ds-footer .ds-wordmark{color:var(--ds-white);font-size:2.25rem}.ds-footer .ds-tagline{color:var(--ds-white)}.ds-footer a,.ds-footer p{color:var(--ds-dark-subtext);font-size:.95rem}.ds-footer a{-webkit-text-decoration-color:var(--ds-pink);text-decoration-color:var(--ds-pink)}.ds-footer h4{color:var(--ds-white);font-size:.85rem;text-transform:uppercase;letter-spacing:.1em;margin:0 0 .75rem}#backTop{position:fixed;right:1.5rem;bottom:1.5rem;width:3rem;height:3rem;border-radius:50%;background:var(--ds-ink);color:var(--ds-white);border:none;font-size:1.2rem;cursor:pointer;opacity:0;pointer-events:none;transition:opacity .2s;z-index:50}#backTop.show{opacity:1;pointer-events:auto}#backTop:hover{background:var(--ds-pink)}